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Case study · Faith-based gym apparel

Armor of God
From sketch to store

Armor of God started as an idea for a faith-based gym apparel line. We built all of it: the logo, the clothing, the Shopify store, and the connection to the manufacturer that makes it. Then we kept running the store day to day.

Visit the store ↗ Start a project
The Armor of God store homepage, The Armory: six armor racks, one for each piece
The Armory, the store’s homepage at armorofgodclothing.net
  • From zeroNo logo, no product, no store
  • ShopifyStore, payments, print-on-demand
  • 21 ordersSince launch, every one fulfilled
  • 10/10The client’s own rating

The starting point

An idea.
Nothing else yet.

The owner wanted a faith-based gym apparel line. What he didn’t have yet was a logo, finished designs, a manufacturer or anywhere to sell.

A website alone wouldn’t help a brand with nothing to sell, so we started with the product.

The process

Pen sketch.
Then the shop.

Every piece starts on paper, where we work out placement and ideas. Then it gets mocked up in Canva, refined for production and photographed for the store. Most pieces change a lot along the way.

Oversized tee

SketchPen sketch of the oversized tee, with notes to swap the sword for one big cross
The revision: lose the sword, use one big cross down the back
MockupCanva mockup of the tee back with a stacked chrome triple cross
Redrawn as a stacked chrome triple cross
In the shopThe oversized tee in the shop, back view with the triple cross
The tee as it sells today

Boxy hoodie

SketchPen sketch of the hoodie back with Armor of God lettering across the shoulders
Armor of God lettering across the back
In the shopThe boxy hoodie in the shop, back view with the triple cross
The triple cross carried over from the tee, so the line reads as one

What we did

Four jobs.
One studio.

01

Logo and look

The A.O.G mark, then the visual language the whole line runs on: gothic lettering, chrome crosses and a crown of thorns.

02

The clothing line

Tees, a boxy hoodie, cutoffs, sweats and more, each taken from pen sketch to Canva mockup to print-ready file.

03

The Shopify store

Built end to end, from The Armory homepage, where each rack opens a piece of the collection, to product pages, payments and print-on-demand fulfillment.

04

Made, shipped, run

We connected the brand with the manufacturer, took the store to its first customer orders, and still run its day-to-day operations.

The finished store

Scroll
the whole thing.

The Armory homepage, one rack opened, then the shop. Or shop it at armorofgodclothing.net ↗

Launch poster for The Blood of Jesus, Collection 001, October 31st

Next drop

The Blood of Jesus

Collection 001: a red-on-black capsule of hoodie, tee and sweats, with a dripping triple cross. We designed the pieces and the launch poster. Drops October 31, 2026.

armorofgodclothing.net

What they said

★★★★★

“I had an amazing experience working with UMS Digital to build the website for my clothing brand. They helped me from start to finish from designing the clothes, logo, and website to finding the manufactur[er] and getting me set up through shopify. 10/10”

A.O.G Gym ApparelArmor of God · client review

Got a brand
in your head?

Bring the idea. We’ll take it from the first sketch to a store that takes orders: logo, product, site and the people who make it.

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