UMS Digital / Work / Twins Tacos
Case study · Taco catering, Inland Empire
Twins Tacos
A logo and cards that book parties
Twins Tacos caters birthday parties, baby showers and weddings across the Inland Empire. We designed their badge logo and two business cards, each with a QR code that goes straight to booking, so a card handed out at one party can turn into the next order.
- Badge logoRound, bold, reads from across a party
- 2 card designsIllustrated and photo-led
- Book hereA QR to booking on every card
- @twinstacos17Booked by DM on Instagram
The brief
Catering lives
on word of mouth.
A catering business doesn’t get walk-in traffic. Its next job comes from a guest at the last one who liked the food and wants to know who made it.
So the brand had to be easy to recognize on a tray, a tent or a phone screen, and the card had to make booking take one scan.
The logo
One badge.
Works everywhere.
A taco front and center inside a round badge, with “Mexican Food” around the rim and the name set in thick, friendly lettering. The warm orange and deep teal hold up small on a card corner and big on a banner.
The cards
Two ways
to say tacos.
Illustrated
Hand-drawn tortillas, salsas and plates on black, with “We come to you!” and a Book here QR on the back.
Photo-led
A row of tacos across the top, the badge logo in the middle and Book here on the front, so the QR is the first thing you see.
Run a food
business?
A logo people remember and a card that books the next job. That’s where we’d start.